{"id":88864,"date":"2022-09-09T02:15:12","date_gmt":"2022-09-08T16:15:12","guid":{"rendered":"https:\/\/itt.com.au\/?p=88864"},"modified":"2022-09-09T02:15:12","modified_gmt":"2022-09-08T16:15:12","slug":"the-deadline-to-apply-for-priority-status-for-the-au-domain-names-is-fast-approaching","status":"publish","type":"post","link":"https:\/\/itt.com.au\/the-deadline-to-apply-for-priority-status-for-the-au-domain-names-is-fast-approaching\/","title":{"rendered":"The deadline to apply for Priority Status for the .au domain names is fast approaching"},"content":{"rendered":"\n

<\/p>\n\n\n\n

What is the priority registration period?<\/h4>\n\n\n\n

If you wish to secure a .au domain name that matches your existing domain names, a priority system<\/strong> is now available \u2013 which opened on 4 March 2022<\/strong> and runs until 20 September 2022<\/strong>.<\/p>\n\n\n\n

Your business will be able to use this priority system to register your current domain name, with the new “.au” namespace. For example, the current owner of orangefrog.com.au<\/em><\/strong> can apply for the priority registration of orangefrog.au<\/em><\/strong>.<\/p>\n\n\n\n

If two entities make a priority claim for the same .au domain name (e.g. the holder of orangefrog.com.au<\/em><\/strong> and the holder of orangefrog.net.au<\/em><\/strong> each apply for orangefrog.au), their priority claims will be assessed based on the respective creation dates of their original domain name. Specifically:<\/p>\n\n\n\n

\u00b7    first priority<\/strong> will be given to domain names that were created before 4 February 2018<\/strong> and second priority<\/strong> to any domain names created after that cut-off date;<\/p>\n\n\n\n

\u00b7    if both holders have first priority<\/strong> domain names (based on their respective creation dates), they must negotiate between themselves who will be allocated the identical .au domain name; and<\/p>\n\n\n\n

\u00b7    if both holders have second priority<\/strong>, the holder with the earliest creation date will be allocated the .au domain name.<\/p>\n\n\n\n

How can we help?<\/h4>\n\n\n\n

Our team is experienced at advising on domain name issues, including dispute proceedings and general brand protection advice.<\/p>\n\n\n\n

We recommend you determine your internal strategy regarding the new “.au<\/em>”\u00a0domain\u00a0names and act fast to take advantage of this opportunity to bolster and protect your business’s online branding. Get in touch with IT&T <\/a>to find out more.<\/p>\n\n\n\n

<\/p>\n \t \t","protected":false},"excerpt":{"rendered":"

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